Forschungsschwerpunkt 2: Ligen & Wettbewerbe

Im Rahmen dieses Forschungsschwerpunkts wird analysiert, wie Sportkonsumenten Entscheidungen unter Unsicherheit treffen. Aus den gewonnenen Erkenntnissen zur Bedeutung von sportlicher Ausgeglichenheit, Ergebnisoffenheit und Spannung für die Sportkonsumenten lassen sich Handlungsempfehlungen zur optimalen Ausgestaltung von Sportligen und -wettbewerben ableiten.

Der Forschungsschwerpunkt 2 ist in den Forschungsschwerpunkt Leistung des Instituts eingebettet. Einige der Studien wurden im Auftrag von Sportligen wie der Major League Soccer durchgeführt und durch die Union of European Football Associations (UEFA) und die Fédération Internationale de Football Association (FIFA) mit Forschungsstipendien gefördert.

• Competition and fan substitution between professional sports league. Review of Industrial Organization, 2022 (co-authored by T. Wallrafen, G. Nalbantis & T. Pawlowski)
• US Demand for European Soccer Telecasts – A Between-Country Test of the Uncertainty of Outcome Hypothesis. Journal of Sports Economics, 2019, doi 10.1177/1527002518817598 (co-authored by G. Nalbantis & T. Pawlowski).
• Substitution in sports – The case of lower division football attendance. Journal of Sports Economics, 20(3), 319-343, 2019 (co-authored by T. Wallrafen, T. Pawlowski, & C. Deutscher).
• Perceived game uncertainty, suspense and the demand for sport. Economic Inquiry, 56(1), 173-192, 2018 (co-authored by T. Pawlowski, G. Nalbantis & D. Coates)
• The behavioural economics of competitive balance: theories, findings and implications. International Journal of Sport Finance, 12, 109-122, 2017 (co-authored by O. Budzinski & T. Pawlowski).
• The fans’ perception of competitive balance and its impact on willingness-to-pay for a single game. Journal of Sports Economics, 18(5), 479-505, 2017 (co-authored by G. Nalbantis, T. Pawlowski & D. Coates).
• On the release of players to national teams. Journal of Sports Economics, 16(7), 695-713, 2015 (co-authored by O. Gürtler, M. Lang & T. Pawlowski, T).
• Testing the uncertainty of outcome hypothesis in European professional football - A stated preference approach. Journal of Sports Economics, 14(4), 341-367, 2013 (authored by T. Pawlowski).
• The (monetary) value of competitive balance for sport consumers - A stated preference approach to European professional football. International Journal of Sport Finance, 8(2), 112-123, 2013 (co-authored by T. Pawlowski & O. Budzinski).
• Stadium attendance in German professional football – The (un)importance of uncertainty of outcome reconsidered. Applied Economics Letters, 19(16), 1553-1556, 2012 (co-authored by T. Pawlowski & C. Anders).
• Top clubs’ performance and the competitive situation in European domestic football competitions. Journal of Sports Economics, 11(2), 186-202, 2010 (co-authored by T. Pawlowski, C. Breuer & A. Hovemann).