Der Kurs wird in englischer Sprache angeboten. Die Kursinformationen werden daher nur auf englisch angezeigt.
Inhalt
This module will discuss challenges of strategic relevance to a company and responses to address those challenges from the perspective of a multinational company's top management.
Topics presented include:
the industry-based view of strategy
the resource-based view of strategy
the institution-based view of strategy.
Fakten zum Kurs
ECTS-Credits
6
Niveau
B.Sc.
Level
Arbeitslast
60/120
Kontakt/Selbststudium
Turnus
WS
generell
Kursprache
ENG
Dauer des Moduls
1
Semester
Prüfung
90
Minuten
Max. Teilnehmer
-
keine Begrenzung
Lernziele
In this module, students learn to identify and understand decisions of strategic relevance to a company on a global level. Students will learn to describe and evaluate a firm’s corporate strategy and on this basis develop solutions for strategic dilemmas in real-life case studies.