Bachelor Thesis
The Marketing and Data Science Group offers different Bachelor Thesis seminars. Below you can find the list of courses and the respective subject area:
| Code | Title | Lecturer | Term | Language | Subject area |
| B322a | Bachelor Thesis Seminar on Marketing | Prof. Dr. Stefan Mayer | Winter and summer | English | Selected aspects of marketing with a strong empirical and quantitative focus |
| E392 | Bachelor Thesis Seminar on Agricultural Economics | Dr. Matthias Ritter | Winter and summer | English | Selected aspects of agricultural economics with a strong empirical and quantitative focus |
| B322b | Bachelorarbeit in Marketing | PD Dr. Adrienne Cansier | Summer only | German | Selected aspects of marketing |
More information for each seminar can be found on alma.
Formalia
The Bachelor Thesis must prove your ability to work with scientific methods independently, to critically evaluate scientific literature, and to communicate in an academic manner.
The assignment of the specific topic is done by the supervisor. Practice-oriented Bachelor Theses are not possible. The written thesis encompasses 12 pages. Working time is 9 weeks.
For more information about content and formal requirements check out the examination regulations of your study program.
Application
The allocation of places for the students is done by the examination office. Please check out their guidelines.
Further steps might be required to complete the application and successfully be admitted to one of your seminars. Please check the respective information on alma.