Bachelor Thesis in Marketing and Data Science
The Marketing and Data Science Group offers different Bachelor Thesis seminars. Below you can find the list of courses and the respective subject area:
| Course | Lecturer | Term | Language | Subject area | More information |
| B322a Bachelor Thesis in Marketing | Prof. Dr. Stefan Mayer | Winter and summer | English | Selected aspects of marketing with a strong empirical and quantitative focus | Course info |
| E392 Bachelor Thesis Seminar on Agricultural Economics | Dr. Matthias Ritter | Winter and summer | English | Selected aspects of agricultural economics with a strong empirical and quantitative focus | Course info |
| B322b Bachelorarbeit in Marketing | PD Dr. Adrienne Cansier | Summer only | German | Selected aspects of marketing | Course info |
Formalia
The Bachelor Thesis must prove your ability to work with scientific methods independently, to critically evaluate scientific literature, and to communicate in an academic manner.
The assignment of the specific topic is done by the supervisor. Practice-oriented Bachelor Theses are not possible. The written thesis encompasses 12 pages. Working time is 9 weeks.
For more information about content and formal requirements check out the examination regulations of your study program.
Application
The allocation of places for the students is done by the examination office. Please check out their guidelines.
Students who have not been allotted to a place but still want to write their thesis at our group, have to submit an application directly to our group. In this case, there is no entitlement for any place in the seminar by us. Please note that a registration in alma does not count as application. For more information on the application process including the deadlines check out the respective course info (see above).