| Lecturer: | Prof. Dr. Stefan Mayer |
| Course description: | B520 |
| Language: | English |
| Recommended for this semester or higher: | 1 |
| ECTS-Credits: | 9 |
| Course can be taken as part of following programs/modules: | See alma |
| Prerequisites: | --- |
| Limited attendance: | 12 |
| Course Type: | Seminar |
| Date: | See Downloads below |
| Registration: | By March 23 via alma |
| Method of Assessment: | Term Paper, Presentation |
| Content: | Advanced topics from Marketing will be covered in this seminar. For a detailed course description see Downloads below. |
| Objectives: | Students will learn how to successfully analyze advanced marketing problems in a scientific thesis. Training of analytic and presentation skills will complement this class. |
| Literature: | See Downloads below |
| Downloads: | Details |
| ILIAS: | Click here |
