Lecturer: | Prof. Dr. Stefan Mayer |
Course description: | B520 |
Language: | English |
Recommended for this semester or higher: | 1 |
ECTS-Credits: | 9 |
Course can be taken as part of following programs/modules: | For more information please refer to Alma. |
Prerequisite for: | --- |
Prerequisites: | --- |
Limited attendance: | 12 |
Course Type: | Seminar |
Dates: | Please see outline. |
Registration: | Application deadline October 13, in Alma. More detailed information can be found here (outline). |
Downloads: | --- |
Method of Assessment: | Presentation, Term Paper, Oral Participation |
Content: | Advanced topics from Marketing will be covered in this seminar. A detailed course description is available here. |
Objectives: | Students will learn how to successfully analyze advanced marketing problems in a scientific thesis. Training of analytic and presentation skills will complement this class. |
Literature: | to be announced |