Marketing

Welcome to the Chair of Marketing

Exam Review
19.10.2020

Exam Review for B321J Consumer Behavior will take place on Thursday, November 5 from 2 s.t. - 3 pm. Please register by email to: marketingspam prevention@uni-tuebingen.de indicating your first name/name/student ID until Wednesday 4, (noon). A confirmation of your registration will not be sent. Dates will be coordinated individually. Grades will be shortly available in Alma.
Exam Review for B321I Consumption in a digital world will take place on Thursday, November 5 from 9.30 s.t. - 11 am (Gebhard-Müller-Saal). Registration is possible until Wednesday, November 4, noon. Please send an email to: marketingspam prevention@uni-tuebingen.de indicating your first name/name/student ID. A confirmation of your registration will not be sent. Dates will be coordinated individually. Grades will be uploaded shortly in ALMA.

Exam Review
15.10.2020

Exam Review for B321B Brand Management will take place on Thursday, November 5 from 9.30 s.t. - 11 am (Gebhard-Müller-Saal). Registration is possible until Wednesday, November 4, noon. Please send an email to: marketingspam prevention@uni-tuebingen.de indicating your first name/name/student ID. A confirmation of your registration will not be sent. Dates will be coordinated individually. Grades will be uploaded shortly in ALMA.

Exam Review
08.10.2020

Exam Review for B320 Market Research will take place on Tuesday, October 20 from 10 s.t. - 12 am (Gebhard-Müller-Saal). Registration is possible until Sunday, October 18, 23:55 pm. Please send an email to: marketingspam prevention@uni-tuebingen.de indicating your first name/name/student ID. A confirmation of your registration will not be sent. Dates will be coordinated individually. Grades will be uploaded shortly in ALMA.

Scheine Ringvorlesung: Die Corona-Pandemie: eine Analyse und Reflexion aus Sicht der Wirtschafts- und Sozialwissenschaften
29.09.2020

Liebe Teilnehmerinnen und Teilnehmer der Ringvorlesung SoSe 2020, die Ausstellung der Scheine wird noch einige Zeit in Anspruch nehmen. Sobald uns diese vom Prüfungsamt zur Abholung vorliegen, werden wir hier nochmals darüber informieren.

Stellenausschreibung
22.09.2020

Wissenschaftliche/r Mitarbeiter/in (w/m/d) am Lehrstuhl für Marketing und Markenmanagement (Prof. Dr. Franziska Völckner) an der Universität zu Köln gesucht. Weitere Informationen erhalten Sie hier.

New publication in Journal of Marketing Research
08.05.2020

The paper "Free Shipping and Product Returns" has been published in the Journal of Marketing Research. The article is joint work by Edlira Shehu, Dominik Papies, and Scott Neslin. The Journal of Marketing Research is one of the field's top journals, rated A+ in the German Jourqual ranking and part of the Financial Times journal list. A pdf is available here.

Office closed
16.03.2020

Due to the current situation relating to the outbreak of Covid-19 Virus, the office will be closed until further notice. We kindly ask you to contact us by email (marketingspam prevention@uni-tuebingen.de) if you have any questions. Thank you for your understanding!

New publication in the Journal of Operations Management available as Open Access
14.12.2019

The article "The role of operational expenditures and misalignments in fundraising for international humanitarian aid" is now published in the Journal of Operations Management and available as open access. The article is joint work by Dominik Papies and Laura Turrini, Maria Besiou, and Jörn Meissner. The Journal of Operations Management (5-year impact factor 10.161) is the leading journal in operations management and one of the top management journals, and it is featured in the Financial Times journal list.

 

Article available as open access
13.11.2019

The article "International heterogeneity in the associations of new business models and broadband Internet with music revenue and piracy" by Nils Wlömert and Dominik Papies, published in the International Journal of Research in Marketing, is now available as open access. The article is part of a special issue, and the entire issue is open access, supported by Groningen Digital Business Centre (GDBC) at the University of Groningen.

 

New publication in the Journal of Operations Management
06.11.2019

The article "The role of operational expenditures and misalignments in fundraising for international humanitarian aid" has been accepted for publication in the Journal of Operations Management. The article is joint work by Dominik Papies and Laura Turrini, Maria Besiou, and Jörn Meissner. The Journal of Operations Management (5-year impact factor 10.161) is the leading journal in operations management and one of the top management journals, and it is featured in the Financial Times journal list.

 

New publication in the Journal of the Academy of Marketing Science
11.02.2019

The article "Cross-Price Elasticities and Their Determinants: A Meta-Analysis and New Empirical Generalizations", co-authored by Johannes Auer and Dominik Papies, has been accepted for publication in the Journal of the Academy of Marketing Science. The journal is one of the premier journal in marketing research, and is featured in the Financial Times journal list. The article is available here.

© Universität Tübingen

Contact

Dr. Dominik Papies
Professor of Marketing

Nauklerstr. 47
1st floor, room 111
 +49 7071 29-78202
dominik.papiesspam prevention@uni-tuebingen.de

Program Coordinator:

Office Hours
on appointment by phone or via email.

Team Assistant
Monika Burkhardt

 +49 7071 29-78202
marketingspam prevention@uni-tuebingen.de

Upcoming Events

Business Research Seminar Winter Term 2020/21
The Business Research Seminar will run on Zoom. Further details will be provided here.

 

Teaching
Service

Team