Sport Economics, Sport Management & Media Research
The research group is headed by Tim Pawlowski and works on three research lines. The first research line Society & Public Policy intends to contribute to current public policy debates on the financing of sports and the effects associated with sports participation and physical activity. The second research line Leagues & Competitions intends to contribute to optimizing the design of sports leagues and competitions. The third research line Media & Management intends to contribute to better understanding the role of digitalization processes and ‘new’ forms of communication in sports. In Spring 2020, the Data Science and Sports Lab was founded.