Welcome!

The Bachelor's and Master's degree courses at the Institute of Media Studies (IfM) offer students a unique chance to integrate media theory with praxis, media competence with reflective faculty and methodology with current research.

The backbone of the Institute are various closely affiliated chairs. They cover the entire media spectrum eg. from print and online media, radio, film and television, changing media landscapes and media innovation to advertising, marketing and corporate communication etc. The Institute has a major focus on interdisciplinary research and teaching: the technical and economic as well as socio-political, psychological and aesthetic aspects play a key role in the production and reception of the content. Our experts actively contribute to the international discourse and are very well connected with renowned media and communication studies chairs and research institutions worldwide. With such reputation, it is no wonder that the courses offered by our experts are in demand amongst students of other faculties as well, well beyond the department of media studies at the university of Tübingen. 

A decision to undertake a degree course with us comes with a number of advantages. To begin with, you will get to know a highly motivated research team that aims to shed light on principles of the media world and to analyse and understand current trends in journalism, advertising, film and television. Theory and praxis are given equal importance and it reflects in the curriculum- For eg. content writing and interview training, film and radio seminars, exercises in digital media design and production management etc. provide you important tools of the trade. You can also build contacts and gain valuable insights into potential areas of occupation with the help of experts and practitioners.

You will find all the information you need about different courses on the following pages. You can get to know our professors and experts, learn more about their research, course content, and also find out how to apply.