As part of the Tübingen Media Days, Dr. Stefania Milan will give the lecture “Digital Publics in the Age of Data Capitalism” on May 18, 6.15pm. The talk is open to the public, all interested parties are cordially invited.
Digital Publics in the Age of Data Capitalism
Data capitalism has dramatically changed the role of information and technology in the constitution of the social. Its business model—the transformation of human actions, interactions and emotions into data points which can be analyzed and monetized—has accelerated the crisis of liberal democracy. Its global reach has contributed to alter power relations and has introduced novel forms of colonialism and exploitation of resources.
This talks surveys three building blocks of data capitalism and their effects on digital publics, namely: i) personalization algorithms and the polarization of the public sphere they induce, ii) AdTech, or the technological ecosystem supporting targeted advertising, and the lack of transparency and accountability surrounding this market, and iii) facial recognition technology, as one of the most widespread yet most intrusive applications of Artificial Intelligence, and its implications for human rights including privacy. It dissects the environmental costs of data capitalism, and explores potential responses and forms of resistance to intrusive technology from the bottom-up, focusing on data activism as the generator of novel imaginaries and innovative practices of civic engagement.