Betriebliches Gesundheitsmanagement (BGM) [Workplace health management] vital

Since the 1st of November 2018, and as part of the Federal Ministry of Education and Research funding initiative "Gesund -- ein Leben Lang" ["A Lifetime of Health"], the ZFM has been partnered with the Institute of Sports Science, the University Hospital Tübingen and the Stuttgart Media University in the joint project BGM Vital, a project coordinated by the Charité Berlin and administered by the PTKA (Projektträger Karlsruhe) at the Karlsruhe Institute of Technology. Our colleague Naima Alam is researching the extent to which culture-sensitive animations can guide Turkish entrepreneurs and employees of small and medium-sized enterprises to take advantage of health-promoting measures.