The fellowship program »Media Ambassadors India – Germany« aims to attract journalists with an interest in international understanding between India and Germany. During a stay of three months, Indian and German journalists gain knowledge of the other country as well as insights into journalistic theories and practices through skill enhancement courses and job-shadowing in their respective host countries.
It is a tremendous challenge to gain an overview
of the entire spectrum of phenomena that are
linked to India’s rise to global leadership as well as Germany’s role in Europe and the world. Likewise, both countries’ society, culture and politics cannot
be understood through a few catchy headlines
alone. A more varied and in-depth reporting can help fostering knowledge and understanding of each other. The Robert Bosch Stiftung and the Center for Media Competence at the University of Tübingen have therefore decided to contribute to the improvement of cultural understanding and partnerships between India and Germany.
